App stands for application and is a
piece of software that is design to run on a mobile platform. Two primary
platforms for applications development that currently have a big earning
potential. These are Google Android and Apple ios. As of 2010 Apple ios host
over 522,000 published applications with Android Google hosting over 205,000
published applications.
Other platforms for iphone applications development included
the Blackberry OS by Search in Motion (RIM) and others Windows Mobile phone by
Microsoft. These platforms are lagging behind the two main rivals.
They are two types of applications
you will see in applications stores are PAID applications and FREE applications.
Many other applications available for downloaded come free of charge which
raises the obvious question of how do I make money if my applications is totally
free? There are two main reasons of income for offering your applications free
of charge.
The first one is advertising which on
targeted ads with as affiliate links or Google Ad Sense which are inserted into
the applications content. No one wants to have ads cluttering the content so it’s
very important to place them in an area that will be noticed, but not so much
that they gated in the way.
Another option our applications for
free or functions are which would appealed to the user and entice them to
considering purchasing the full version. Going down this route it is important
not to put your eggs into one basket to speak. You offer too much in the free application
version users will have no need to purchase. If you wish to charge outright for
your application make sure you set a reasonable price that is realistic. Charge
too much and you price yourself out of the market. Charge too little and you
running the big risk of devaluing applications.
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